If a kid in your life keeps chanting “Tralalero Tralala” or “Bombardiro Crocodilo,” you’ve been hit by Italian brain rot.

Emerging research suggests overusing digital devices can be harmful, especially to mental health. But does being overly online truly rot our brains?

"Ballerina cappucccina" is not the latest trend in fancy lattes. Instead, it's a dainty ballerina with a giant coffee mug for a head, a character from a popular TikTok meme in the category of ...

In a world where our growing dependence on digital devices and social media is increasingly under fire, the term "brain rot"—the idea that endless scrolling of low-value content negatively impacts our ...

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Forbes contributors publish independent expert analyses and insights. author of Chained to the Desk in a Hybrid World: A Guide to Balance. Neuroscientists tell us that “Brain Rot” is becoming a trend ...