Carlsberg and Uefa have unveiled ‘Fare Game’ to give something back to football fanatic taxi drivers who often miss out on major sporting events because they are on the clock. To honor them, much to ...

Carlsberg is seeing “increasingly positive feedback” from its customers about the advantages of combining its beer with ...

As a long-time sponsor of Liverpool FC, Carlsberg is releasing a limited-edition ‘Miracle Can’ to mark the 20th anniversary of the ‘Miracle of 2005’ football match. The game is often hailed as the ...

Jessica Spence is used to watching American and western Europeans’ “eyes light up” when she talks to them about China’s digital ecosystem, including the ways customers engage with brands through ...

HONG KONG, July 17, 2025 /PRNewswire/ -- As Liverpool FC returns to Asia for their 2025 Pre-Season Tour, Carlsberg Asia is activating a region-wide campaign to celebrate one of football's most iconic ...

Carlsberg beer in Belgium decided to play a fun prank in a movie theater. They set up 148 unfriendly-looking bikers (tattoos! leather! biceps!) to fill the seats so there were only two spots left.

Carlsberg has reported that strong volume growth in the three months to 30 September 2025 continues to be driven by its £3.3b Britvic acquisition, which completed in January.

Britvic has accepted a £3.3bn takeover offer from Danish drinks giant Carlsberg in the latest example of a listed firm being bought by an overseas suitor. Carlsberg said it would pay a total of 1,315p ...

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Carlsberg has become the latest FMCG manufacturer to highlight that the challenging consumer environment is impacting demand for its brands after reporting a decline in underlying volumes. As a result ...