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Choon's Design is the company behind the popular Rainbow Loom bracelet-weaving kits for children. The business might sound soft and fun, but there's bare-knuckle business happening behind the scenes.

This archived news story is available only for your personal, non-commercial use. Information in the story may be outdated or superseded by additional information. Reading or replaying the story in ...

Choon Ng, who invented the popular Rainbow Loom children’s toy, has one more reason to dislike the cheap knockoff versions of his toy that began to be sold after his colorful rubber band invention ...