Human behavioural research conducted online is rapidly growing. Although powerful, this approach can suffer from reduced experimental control. Here we outline ten principles for designing and ...
Before embarking on a new animal study, researchers must decide how many animals per group are needed to optimize the chance of detecting a real effect rather than a chance finding. When performing a ...
Editor’s note: This is part of a series called “The Day Tomorrow Began,” which explores the history of breakthroughs at UChicago. Learn more here. A field experiment is a research method that uses ...
We know that psychology has a big WEIRD problem—that a majority of insights drawn from the discipline are down to a very homogenous set of people (those from Western, Educated, Industrialized, Rich, ...
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