NEW YORK — The fashion business is expected to undergo a seismic mood swing over the next six to 10 years, which will finally shift its marketing focus more broadly onto the Baby Boomer. While they ...

Walk through any major fashion magazine or scroll through high-end brand campaigns, and you’ll notice something striking. Of the 8,763 looks presented across 208 shows and presentations, 0.8 per cent ...

When readers opened the latest issue of Vogue magazine, sporting Anne Hathaway on the cover, they were in for a nasty surprise—AI-generated fashion models. This quickly led to severe public backlash.

The fashion world has faced some backlash of late. Most notably, clothing brand American Eagle received some heavy criticism for its latest campaign starring actress Sydney Sweeney. “Sydney Sweeney ...

When it comes to online advertising, the medium is definitely the message. Google ads remain the standard in the fashion and retail worlds for driving traffic and consumer purchase, but brands are ...