Ad operations don’t always get easier when a publisher has a strong first-party data foundation to build on. Ancestry.com can ...

For decades, independent retailers built customer relationships the old-fashioned way. Handshakes, trust, memory and a good POS receipt drawer. The most valuable asset in your business may no longer ...

Vereigen Media, a trusted and leading B2B demand generation company built on verified engagement and privacy-compliant outreach, today announced a renewed focus on helping B2B organizations modernize ...

Built for automotive retail, the PureCars platform integrates a robust Customer Data Platform (CDP) with production-ready AI. At NADA 2026, PureCars will highlight new advanced AI capabilities that ...

With all the focus on first-party data -- for advertisers, and media platforms (TV networks and streamers) -- now comes a new spin, with agentic artificial intelligence (AI) trends. “I have a feeling ...

Anonymised, an AI data platform that helps publishers and advertisers understand, reach, and measure incremental audiences ...

A QR Code scan is like a raised hand in a crowded room. It's voluntary, visible, and tells you exactly who's interested. Compare that to website cookies, which are more like secretly following someone ...

A 'scan me' QR code sign and payment terminal on a cafe reception table. A QR Code scan is like a raised hand in a crowded room. It's voluntary, visible, and tells you exactly who's interested.