Kendrick Lamar’s second Gatorade ad uses “peekaboo” and a powerful voiceover to explore how loss fuels greatness. As the first musician to front a Gatorade campaign, Lamar continues to redefine how ...

The iconic Gatorade shower from the Philadelphia Eagles’ Super Bowl 59 victory is getting new life in Gatorade’s biggest celebrity marketing campaign ever. The memorable moment will be featured in a ...

Gatorade is calling on NBA star Damian Lillard and boxer Ryan Garcia to push its new Gatorlyte version as the PepsiCo brand continues to experiment with new varieties in the face of spirited ...

Tyrese Haliburton and Caitlin Clark have teamed up in a new Gatorade ad ahead of an exclusive bottle release featuring Clark and her favorite flavor.

WNBA All-Star weekend is a celebration of the league's growth, but also a reminder of the game's incremental progress-and Gatorade has the game film to prove it. In its newest campaign, "Let Her Cook, ...

DALLAS — Basketball fans in the Dallas-Fort Worth area can watch more than half of the Dallas Wings' 2025 games for free on KFAA! Here's how to tune in. It's moving day for Paige Bueckers. The Dallas ...

Titled ‘For Serena, With Love,’ the emotional commercial comes on the heels of the tennis champ’s recent retirement announcement. Beyoncé and Serena Williams have collaborated yet again. Gatorade’s ...

Gatorade's "Love Means Everything" ad aims to visualize "how Serena changed the game and inspired millions to love who they are and fuel their ambitions," the brand said Anna Lazarus Caplan is a ...

As a high school gymnast at a Colorado high school in 1997, Jill Abbott still remembers seeing a Gatorade ad pitting Michael Jordan against Mia Hamm in a variety of athletic competitions. The ...

Caitlin Clark has some pretty heady company in a new Gatorade commercial. The Indiana Fever star, ratings magnet and No. 1 overall pick in this year’s WNBA draft, who also has a multiyear deal with ...