After a strong social media push by Iowa women's basketball legend and current Indiana Fever franchise cornerstone guard ...

In anticipation of Super Bowl LVIII, Gatorade and DJ Khaled are set to announce their exciting partnership for the launch of Gatorade iD, a groundbreaking free membership platform offering exclusive ...

The brand is tapping its star-studded roster to inspire the next generation of athletes to focus on their inner "IT" as surprising new data from Gatorade shows external pressures are keeping Gen Z out ...

Gatorade is bringing back a retro campaign concept, but with creative elements revamped to fit the world of “Stranger Things,” per details shared with Marketing Dive. The PepsiCo brand is dusting off ...

'Fuel Tomorrow' Will Unite Gatorade and Leading Advocates to Raise Awareness on the Importance of Play, Train Coaches on Inclusion and Provide Access to Equipment and Programs CHICAGO, Feb. 16, 2022 ...

Gatorade is getting into the supplements industry with branded gummies. The Chicago-based, PepsiCo-owned brand announced the product today as part of a range of revamped existing products including a ...

As the NFL kicks off another monumental season, Gatorade, the world’s leading sports drink, is shaping the future of football with its latest campaign, “You Know We Got ‘IT’.” The campaign, a revival ...

ANKENY, Iowa--(BUSINESS WIRE)--Casey’s and Gatorade® are partnering this fall to Fuel Sports for All through a promotion with giving back at the heart of it. The two companies have joined forces to ...

To keep athletes safe and performing at their best during the hot summer months, The Gatorade Company has joined forces with the NFL to educate parents and coaches about heat-related illness and the ...