Recently, JPMorgan downgraded The Honest Company to “Underweight,” citing intensifying diaper competition and the need for more aggressive pricing in a crowded category. This shift comes even as the ...

Called “Born a Fan,” the diaper line marks the company’s first partnership with a professional sports organization. The diapers, which are currently only available at Target, feature the logos of six ...

The Honest Company (HNST) reported Q3 revenue down 6% YoY, missing estimates, and essentially broke even with $0.01/share earnings. HNST's diaper segment is shrinking, and management is shifting focus ...

Honest Company CEO Carla Vernón saw her first diaper “cake” at a friend’s baby shower in 2017. The Instagram-worthy centerpiece featured tiered stacks of Honest’s flagship eco-friendly diapers and ...