Mars Wrigley, dubbed the Halloween Headquarters, produces millions of fun-sized candies for the holiday, like Twix, Snickers, ...
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How Hershey’s chocolate survived an attack from Mars − and adopted a business strategy alien to its founder
As reporter and author Joël Glenn Brenner explains, the younger Mars boldly terminated the partnership with Hershey while ordering his engineers to learn how to make Hershey-caliber chocolate in six ...
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