The Nike SNKRS app is arguably the most loathed of all sneaker apps due to the difficulty users have landing a pair of grails, but now, it seems like they’ll be helping people find a popular pair of ...

Nike's app for sneaker fans isn't perfect, but it points to the potential of the company's digital strategy. SNKRS is more than an online shoe store To the average shopper looking for a new pair of ...

With Super Bowl 53 getting ready to kick off in Atlanta, brands are seeing dollar signs. And you know Nike, given its status as a sportswear giant, has to go all out for the event. That's why the ...

Despite being persona non grata in the music industry for the past six months or so, Travis Scott remains as popular as ever among sneakerheads. Today, his latest collaboration with Nike dropped — and ...

Since its mid-Sixties inception, Nike has perpetually pushed the envelope on technological innovation. In 2015, the Oregon superbrand tackled issues surrounding limited-edition sneaker rollouts – from ...

From zero sneaker apps from the big-name manufacturers to two announcements in mere days. On the heels of Adidas announcing its Adidas Confirmed app, where sneaker lovers can go to reserve the most ...

The beginning of February saw Nike's SNKRS app release on Android, and the mobile sneaker-store-meets-social-media-platform is worth a look even if you're not in the market for a new pair of kicks.