The perm is back and at some salons and barbershops on Long Island, they’re quite popular … with men. Inspired by K-pop idols, soccer stars, hockey players and TikTok, where the term #manperm has ...

Ever get a blowout and wish those loose, soft curls would last forever? You're not alone. Now some women are turning to perms — yes, perms — to get beachy waves that rival Gisele Bündchen’s, and some ...

Which hair perm kit is best? A hair perm, short for permanent, is one of the easiest ways to change the look of your hair and keep it changed. While the perms’ peak popularity has passed, they’re ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Believe it or not, children of the '80s: Perms are making a serious comeback.

The "New Wave" takes the technique of a traditional perm without the strong stench and super-tight spirals, leaving hair with a slight bend commonly categorized as "beach waves." By Melissa Magsaysay ...

Editor’s note: German inventor Karl Nessler patented the first permanent wave machine, which used borax solutions and electric heated rollers to curl the hair, in 1909. About a decade later, this ...

Nothing says bounce and volume like a perm done well. If you are looking to get rid of flat, listless hair, a perm can work wonders; looking like a celebrity just comes as an extra perk! From Korean ...

If you need to find an affordable hair salon in Singapore, this is the page for you. We have rounded up some of our favourite hair salons that promise trendy hairstyles, complete with good-quality ...

A hair perm kit makes it easy to transform straight hair into soft, natural waves or even tight curls. A perm is a hair styling treatment that adds body and texture to even the straightest hair and it ...