The Tokyo metropolitan government building will soon display ads on the facade of its 243-meter-tall building in Shinjuku Ward to offset the expenses from a dazzling projection mapping project ...

Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

Editor’s Note: This article gives you all the information you need to get started with projection mapping applications. Projection mapping is hot. The market size is estimated at over 5.5 billion USD ...

Projection-mapping technology is wowing audiences and providing an impressive return on investment in the form of publicity, engagement and social shares. A still from Façade Festival, an annual art ...

Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...