From topwater screamers to soft glide baits, these five new Berkley bass lures for 2025 bring cutting-edge design and serious ...

Concern over the potential environmental health impacts of phthalates in soft plastic fishing lures among recreational anglers could create consumer demand for more informative labels or different ...

Imagine this scenario: you’re allowed to fish for bass every day for the rest of your life, but you can only use one lure. You have an unlimited supply, but it’s all the same bait. What would it be?

There are hundreds of bass lures lining the compartments of my boat. I’ve spent a small fortune over the years collecting different lure designs, colors, and sizes to ensure that I’m ready for any ...

My love for fishing began when I was just a toddler. My mother would drop me off at my grandfather's house, early in the morning, while she worked. My grandfather lived in Garden Lakes, Avondale, ...

Researchers have perfected a fiber-reinforced fishing lure that may prevent millions of pounds of toxic plastics from polluting waters nationwide. Earning raves in the sport-fishing world, a young ...

Tackle store shelves are teeming with every size, color, and shape of walleye lure imaginable. And if you're new to fishing for walleye, deciding on what baits to choose can be a daunting task. This ...

We may earn revenue from the products available on this page and participate in affiliate programs. Learn more › What is a jig? Well, depending on who you’re talking to a jig could be anything from a ...

If you stop and think about it, a bass lure is only a bass lure if you’re throwing it for bass. Take the same bait off the lake and chuck in the bay and suddenly it’s a redfish lure. Throw your ...

Having spent ample time around dogs, horses, beef cattle, dairy herds and marathon runners, I’m not disgusted when nature forces someone or something to poop where they stand, permission and modesty ...