Sega has dropped a bold new ad for its upcoming kart racing game Sonic Racing: CrossWorldsthat takes some jabs at Nintendo's Switch 2 launch title Mario Kart World. Sonic Racing: CrossWorldsis ...

AUSTIN (KXAN) — Terry Crews knows football and how to act, and the former NFL linebacker turned “America’s Got Talent” host took both Texas Longhorns and Texas A&M Aggies under his wing in a new Sonic ...

A pair of Texas A&M stars began their name, image and likeness licensing journey with Sonic, marking the fast-food chain's first NIL deals. The company will feature the Aggie athletes in television ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 1 hour 11 min ago By Ad Age and Creativity Staff - 1 hour 55 min ago By Jon Springer - 3 hours 30 min ago By Brian Bonilla - 4 hours ...

When so many times NIL is something that turns fans off in the college game, every once in a while we’re reminding how great it can actually be. One of those times has arrived, as two Texas A&M ...

Sonic the Hedgehog I think Sega is sneak dissing Mario Kart World again, says Sonic Racing: CrossWorlds races are won by "players who think strategically and race skillfully, not just those who get ...