Southwest Airlines wants to make it easier for you to get status in its Rapid Rewards program. Beginning Jan. 1, it’s lowering the threshold to qualify for A-List and A-List preferred status.

The launch of Southwest's Rapid Rewards program will be a defining moment. Jan. 25, 2011 — -- When Southwest's newly announced loyalty program comes online on March 1, it will fundamentally ...

Southwest Airlines hiked annual fees on its credit cards, but also announced a host of new benefits and other changes.

Southwest Airlines wants to make it easier for you to get status in its Rapid Rewards program. Beginning Jan. 1, it’s lowering the threshold to qualify for A-List and A-List preferred status.

A passenger checks in luggage at the Southwest Airlines counter at Love Field in Dallas. The airline has announced changes to its Rapid Rewards program, making the points vary by flight.

Southwest Airlines is modifying its Rapid Rewards loyalty program, including a change that would enable customers to purchase airfare with cash and earned points, the company announced Monday.

Southwest Airlines has announced some good and bad changes to its Rapid Rewards program. Members will be happy to learn that their hard-earned points will no longer expire. Previously, Southwest Rapid ...

Southwest cut the number of points Rapid Rewards members earn on Wanna Get Away fares. Here are the changes and how many fewer points you'll get.

Southwest Airlines instituted its new bag policy, which was previously announced in March. "For reservations booked and ticketed or changed on or after May 28, 2025, checked baggage fees will apply.

Southwest Airlineshas continued to make changes to its customer proposition, this time by cutting the points that Rapid Rewards members earn while purchasing the cheapest fares. As flagged by ...