Add Yahoo as a preferred source to see more of our stories on Google. This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing ...
NBA legend Grant Hill had several high-profile endorsements during his pro career. One of them inspired Fila’s next collaborative sneaker release. The baller appeared in several timeless Sprite ads ...
Memphis rapper GloRilla is featured in a new Sprite ad campaign celebrating 50 years of hip-hop. The soft drink commercial, dubbed “Icon’s Delight,” features a mix of hip-hop figures from across the ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 9 hours 42 min ago By E.J. Schultz - 12 hours 11 min ago By Jon Springer - 12 hours 42 min ago By Parker Herren - 14 ...
Coca-Cola Co.'s Sprite is encouraging Facebook likes and increasing its social presence via a mobile campaign. The company is running mobile banner ads within TV Guide?s iPhone application. The ads ...
The Heineken-owned beer brand updates its campaign for a digital-first era while betting that familiarity beats nostalgia. Sprite—which has been putting rappers in its ads since Kurtis Blow starred in ...
Philadelphia Eagles quarterback Jalen Hurts continues making history, even off the football field, as he becomes the first NFL player to be featured in a Sprite commercial. The soft drink company just ...
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