Chinese quirky plush toy a global hit

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The year of the Labubu revealed the ‘new consumption’ trend among China’s Gen Z—and now it’s spreading overseas

At the Fortune Global Forum in late October, the CEO of Hong Kong Exchanges and Clearing, the operator of the Chinese city’s stock exchange, shared an investor obsession. “What is also emerging is a ...
Ad Age

Behind Labubu’s virality, Thanksgiving parade plans and what’s next

A guide for brand leaders on evaluating movie marketing tie-ins, securing creative access, avoiding fatigue and aligning partnerships to business impact.

Chinese brand scores a goal at the FIFA World Cup opening: Pop Mart and Labubu’s participation

Pop Mart, the Chinese brand behind the viral Labubu figures, surprised fans during the FIFA World Cup 2026 opening ceremony in Mexico, bringing its iconic characters to one of the world's biggest spor ...
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Labubu and Hello Kitty are teaming up for the cutest collaboration ever — here’s how to get your hands on one

NBC Select independently determines what we cover and recommend. When you click on or buy through our links, we earn a commission. Learn more. Just when you thought the collective obsession with ...
The Daily Dot

From blind boxes to the big screen: Labubu dolls are getting a film adaptation

While it seems that the fervor behind Labubu collecting has died down, it seems that a new element of the gremlin-expressioned dolls has taken over in the form of a feature film. Featured Video ...
Yahoo

From blind boxes to the big screen: Labubu dolls are getting a film adaptation

Add Yahoo as a preferred source to see more of our stories on Google. While it seems that the fervor behind Labubu collecting has died down, it seems that a new element of the gremlin-expressioned ...