William Shatner stars in a new commercial campaign for Kellogg's Raisin Bran that repeatedly refers to him as "Will Shat." The actor says he had "tremendous" apprehensions about the pun since he "used ...

William Shatner has a new role: "bran ambassador." The Star Trek icon, 94, is the face of Kellogg's Raisin Bran's 2026 Super Bowl commercial, and PEOPLE has an exclusive first look. "Will Shat here," ...

William Shatner didn’t put anyone in harm’s way while crunching on a bowl of cereal behind the wheel ... 'cause as it turns out, the whole thing was part of a bran-new Super Bowl commercial. The "Star ...

Genius! It’s rare these days for an ad to make you laugh out loud, but this one just might. William Shatner stars as “Will Shat,” who’s on a valiant mission to bring more fiber to America via Raisin ...

William Shatner and Leonard Nimoy appeared together in numerous commercials over the years, promoting all sorts of products as they riffed on their real-life friendship and the bond between their most ...

One of the main attractions of the Super Bowl is the funny commercials. William Shatner, of Star Trek fame, is now 94 years old and starred in a hilarious Kellogg’s Raisin Bran commercial that has ...

The end of an era! William Shatner will no longer appear in commercials for Priceline after more than 20 years. He praised his replacement. Find out who it is and why Shatner is no longer doing them.

William Shatner knows what his name sounds like. The Star Trek alum headlines a new ad campaign for Kellogg's Raisin Bran, which recently beamed into the Super Bowl 2026 broadcast. The commercial ...