Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads. Today, we are pleased to unveil the winners of Ad Age’s eighth annual ...
Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 0 sec ago 1 day 20 hours ago By Jesus Lara - 1 day 21 hours ago By Jack Neff - 1 day 23 hours ago By Bradley Johnson ...
Amazon Ads is consolidating power across retail and connected TV. Independent demand-side platforms like The Trade Desk could face increasing pressure. Even Alphabet and Meta aren’t immune to Amazon's ...