Since YouTube launched in 2005, it's transformed into a haven for makeup gurus and novices alike. Over the last few years, ...

Glossier this week became the first brand to sell products through YouTube Shorts, the video-sharing platform’s TikTok-like feature. YouTube’s first Shoppable Shorts Challenge features Glossier’s ...

The “Boyfriend Does My Makeup” challenge has maintained a dominating presence on YouTube, but we guarantee you’ve never seen it done like this. In the video below, a man with no hands effortlessly ...

Since YouTube launched in 2005, it's transformed into a haven for makeup gurus and novices alike. Over the last few years, makeup vloggers have upped their game with challenges. Here's every YouTube ...