Google is rolling out total campaign budgets to PMax globally, giving advertisers tighter, flight-friendly control without ...

Google is testing retroactive cost reductions in Demand Gen tCPA campaigns, giving advertisers a financial buffer when early ...

Why the web as we know it may fade and what AI, personal agents, and data interfaces mean for publishers, SEO, and commerce.

ChatGPT tops AI referrals, followed by Perplexity. AI highlights brands Google doesn't. And organic search still drives the most traffic.

Nick Eubanks runs Owned Media at Semrush, leading a team of world-class marketers who steer ARR growth while supporting the ...

The EU probe follows publisher complaints that their revenue was impacted as Google tried to eliminate parasite SEO from its ...

Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

Google Ads, powered by Gemini AI, has cut incorrect advertiser suspensions by over 80% and now resolves 99% of appeals within ...

Google's holiday AI updates include new AI Mode responses, Gemini shopping, agentic calling, and agentic checkout.

Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...

Google is lowering the cost of incrementality testing helping marketers of all sizes measure and prove the true impact of ...

Google’s new Ads and Analytics Advisors, gives advertisers faster, ways to analyze data, optimize campaigns, and turn ...