"Race For The Seat" is an eight-episode series featuring 15 drivers getting behind the wheel of cars trying to earn a ...

UFC's Dana White partnered with Ram and Kaulig Racing for "Race For The Seat," a reality series where 15 drivers compete for a NASCAR truck team spot in the 2026 season.

Tim Kuniskis, in an attempt to sell more trucks, worked with UFC boss Dana White to concoct a racing-themed reality show a la ...

The "Race For The Seat" show is the latest in an onslaught of product launches and marketing as Tim Kuniskis works to turn ...

It was a big deal back in June when Ram announced its return to NASCAR. For one, it got people excited because it could also ...

Hosted by actor Jacob Lofland, the eight-episode “Race for the Seat” series will feature 15 aspiring drivers as they battle ...

Ram isn’t afraid to mix things up, but they’re venturing into uncharted territory with a new reality series called Race For ...

Ram trucks today will formally announce its new NASCAR driver reality show that will debut this month on Fox and is part of ...