Former N.W.A. member Ice Cube and Orlando Magic Hall of Famer Dwight Howard spoke of how the league's expansion is good for ...

The Big3 organization launched the Young3 Basketball program at Verbum Dei High School in Watts, inspiring youth in underserved communities.

BIG3 co-owner Ice Cube said that if a dildo were thrown on the basketball court, it may lead to may than just an ejection from the arena.

The BIG3 basketball atmosphere is one of a West Coast summer-style block party — quite literally — bursting with frenetic hip-hop energy brought straight to the hardwood. At the center is legendary ...

If there's one player in the modern NBA who knows both how to talk trash and back it up, it's former Clippers guard Patrick Beverley. While Beverley isn't playi ...

Ice Cube brought in celebrities to help put on a big show when Big3 visited Intuit Dome on Saturday, but it was LA Riot's ...

Michael Beasley's anxiety and self-doubt got the better of him, preventing him from taking part in a dinner with Kobe Bryant.

Ice Cube is the latest celebrity to weigh in on the viral incidents disrupting WNBA games. The rapper who runs the BIG3 ...

Jeff Teague explained that he wasn't trying to diss Caitlin Clark but wanted to prove that Kelsey Plum is a better basketball ...

This is the last weekend of the Big3 regular season. The top four teams will advance to Week 10, and the finale of the Big3 ...

Ice Cube condemned the recent trend of fans throwing sex toys onto WNBA courts, warning that anyone who tries it at a Big3 game will face serious consequences ...

Ice Cube slams fans throwing dildos at WNBA games, warning BIG3 won’t tolerate it and calling for real consequences.