Darwin Santos is a technical SEO and AI product leader who coined "The Great Decoupling of Search" to describe the historic ...

Machine intelligence influences brand visibility across a wide range of customer touchpoints. Customers now search using ...

Google is weaving AI deeper into shopping with virtual try-ons, personalized price alerts, and shoppable inspiration ...

Generative search experiences are rewriting the SEO playbook, raising new challenges around visibility, trust, and content ...

Google’s AI Overviews slash clicks, with users abandoning searches more often and not visiting websites, Pew data shows.

The integration lets advertisers import cost data, access lead gen reports, and build funnel-based audience segments.

Google is rolling out a new search labs experiment feature named Web Guide. Web Guide uses AI to organize the results page, ...