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As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...

Providers aren’t licensed in the U.S. and can’t prescribe medications but instead serve as health coaches who can dispense ...

Though the big game has long been hallowed ground for some of the most entertaining and memorable commercials, they often don ...

Indiana’s new Republican governor, Mike Braun, appointed her to a newly created Cabinet position overseeing the state’s ...

Astrid Defries-Lansing, head of creative, NA advertising, Syneos Health Communications By registering you consent to the ...

Kennedy’s nomination as HHS Secretary will now head to the Senate floor, which is expected to vote on his confirmation later ...

Sadoun was “confident” about 2025 as he is forecasting revenue growth of 4% to 5% in 2025 despite macro-economic ...

As the nation kicks off Black History Month, a look into the industry shows there is a significant lack of Black leaders.

These launches are positioned for multi-blockbuster status, thanks to their promise of fulfilling unmet needs, impacting ...

NEW YORK: 5W Public Relations global CEO Michael O’Brien left the agency at the end of last year, seven months after stepping into the firm’s top role.

Despite their prevalence for almost 25 years, some of the teams have developed systemic problems that put them at risk of ...