Introducing the new BMW brand design for online and offline communication. While the logo on the vehicles remains in use, the new communication logo is an expression of our revised identity. | BMW
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What is the meaning behind the BMW Logo? And what does the BMW badge represent? “Many people believe the BMW logo is a stylized propeller,” says Fred Jakobs of BMW Group Classic. “But the truth is a little different.” Find out for yourself: https://www.bmw.com/en/automotive-life/bmw-logo-meaning-history.html | BMW Group
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