"The reality is we were businessmen, so we were selling whatever would turn a buck" Daymond John, Carlton Brown, Dr. Keith C Perrin Jr, and J. Alexander Martin founders and owners of the iconic FUBU share the story of how they went from standing on a corner selling hats and super soakers to creating billion dollar clothing line on #Drinkchamps Tune into an all-new episode of Drink Champs featuring Daymond John, Carlton Brown, Dr. Keith C Perrin Jr, and J. Alexander Martin as we get into the orig

22K views · 205 reactions |  Daymond John on the birth of FUBU: "For about 2 years we would go and place t-shirts in all the rap videos, and we would take it back after the artist wore it because we didnt have no more money. Besides those shirts smelling real ripe- we were perceived as a huge clothing company. I was still a waiter in Red Lobster selling cheddar bay cheese biscuits" | DJ ENVY | Facebook

What's one thing you wish you knew before starting your business or career? Daymond John opens up about his vital learnings in building a superstar brand like FUBU. First up? Financial intelligence. Listen now: https://adbl.co/FUBU | Audible

Daymond John on When Keepin' It Real Goes Wrong: Taking on FUBU Bootleggers and Protecting His Brand! 💥 #FUBU | Drink Champs

We went VIRAL before it was even a thing! FUBU helped shape hip-hop culture into something greater than music – a movement you could wear, merchandise, and embody. | Daymond John